Meet your customers where they are.

Using data from search engines, LARA® Relevance scores your marketing material against customer’s needs-giving you the opportunity to prioritize content that matters most.

Gain a competitive advantage

Give customers relevant content, not general messages.

Address opportunity areas in your marketing

Measure the relevance of your brand tactics

LARA® Relevance improves your marketing ROI and impact by enabling you to quantify how well you fit your content to customer’s interests.

Improve your customer’s experience with LARA.