Auto-generated.
Auto-maintained.
Auto-assistance for your people.
LARA vs Veeva® Claims Libraries
- 14X ROI
- 90% of your approved claims with associated safety, references, explanatory text, indications, audience, and claim type catalogued in 3 days
- 100% traceability of LARA identified claims to source materials and observed references
- 26 accuracy checks
- 3 review checks for claims accuracy
- 4 review checks for safety accuracy
- 10 review checks for references and explanatory text accuracy
- 8 review checks for editorial accuracy
- Auto-generated reference suggestions for substantiating claims (no manual linking required)
- Auto-generated annotations for claims (no manual Adobe comments required)
- Auto-maintenance of LARA’s brand knowledge (no manual spreadsheets required)
- Daily comparison of brand content to top Google searches
- On-demand comparison of competitor messaging
- Easy-as-pie UI
| LARA® | Veeva® Claims Libraries | |
|---|---|---|
| Usability | Intuitive, elegant interface | Difficult to navigate and find what you are looking for |
| Setup | LARA Research ready in 3 days; no need for 3rd party IT firm | Requires 3rd party IT support |
| Support | Fast, easily accessible and included in the price of LARA | Hard to reach |
| Automation | No manual effort required! Claims are automatically learned and linked to relevant references, explanatory text, and safety information | Does not have this capability, all done manually |
| Claims Maintenance | Automated | Manual and costly |
| Claims Traceability | See the claim within the source asset | See the claim as a unique record, not in context |
| Reference Anchoring | Under 30 seconds per page (approximately 80% time savings per asset) | Up to 2 day manual process |
| Auto Annotations | Annotations automatically created for each claim at the click of a button | Does not have this capability |
*Veeva® is a registered trademark of Veeva Systems Inc.