BLOGS
Rules Engine vs. Machine Learning
Which is better for improving speed and quality of Life Sciences content operations?
Medical, legal, regulatory, and editorial review has always been viewed as a bottleneck for getting critical information to providers and patients quickly. Processes have evolved, agile teams have been implemented, and workflow tools have been enhanced to enable a faster, more streamlined promotional review process. However, Life Sciences organizations recognize that there is an opportunity to leverage technology to improve speed, quality, and profits even more.
Read Now5 Things To Consider When Designing an AI Enabled Modular Content Framework
How to Automate Your Modular Content Framework
The Life Sciences industry is under pressure to personalize marketing content at scale. Providers and patients are looking for accurate, immediate data to inform their decisions to prescribe or take a drug – and they do not want to be spammed.
Read NowHow can you drive better patient outcomes and revenue through content delivery?
It's more than just data- it's actions
To drive better patient outcomes and revenue through content delivery you need to HELP your creative and marketing operations teams with on demand, easily accessible, insights – not just data.
Read NowClaims Libraries: Are They Worth It?
5 Tips To Ensure a Return on Investment
Are the levels of speed, quality, and profits you are targeting achievable given the level of effort it takes to create and maintain a single claims library? At what point will you see impactful returns?
Read NowIs AI the End of Human Creativity?
Should we feel threatened by AI?
Listen to a conversation with a creative designer and a CEO of an AI company as they empathize with you if you feel threatened by AI. They also dig deeper into how the use cases for AI are less threatening and can be a benefit in different ways.
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