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Rules Engine vs. Machine Learning

Which is better for improving speed and quality of Life Sciences content operations?

Medical, legal, regulatory, and editorial review has always been viewed as a bottleneck for getting critical information to providers and patients quickly. Processes have evolved, agile teams have been implemented, and workflow tools have been enhanced to enable a faster, more streamlined promotional review process. However, Life Sciences organizations recognize that there is an opportunity to leverage technology to improve speed, quality, and profits even more.

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5 Things To Consider When Designing an AI Enabled Modular Content Framework

How to Automate Your Modular Content Framework

The Life Sciences industry is under pressure to personalize marketing content at scale.  Providers and patients are looking for accurate, immediate data to inform their decisions to prescribe or take a drug – and they do not want to be spammed.

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How can you drive better patient outcomes and revenue through content delivery?

It's more than just data- it's actions

To drive better patient outcomes and revenue through content delivery you need to HELP your creative and marketing operations teams with on demand, easily accessible, insights – not just data.

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